YOUR BEACHFRONT OPPORTUNITY
La Mer by Meraas
Overview
La Mer by Meraas
Discover the most iconic coastal community in Dubai. Experience beachfront living redefined at La Mer by Meraas — where Mediterranean charm meets a contemporary Dubai lifestyle.
La Mer by Meraas is a master-planned beachfront residential and lifestyle community developed along 2.5 kilometres of pristine coastline in Jumeirah, Dubai. Developed by Meraas — one of Dubai's most innovative and celebrated real estate companies — La Mer is a destination community that uniquely blends luxury residential living, world-class beach access, dining, retail, entertainment, and hospitality in one cohesive waterfront setting.
The wider La Mer community encompasses the residential enclave of Port de La Mer — the first freehold waterfront community in Jumeirah — alongside the La Mer beach precinct, featuring restaurants, boutiques, entertainment zones, and a water park. When people search for La Mer Dubai, they are typically looking for both the lifestyle destination and the residential community that defines beachfront living in the heart of Jumeirah.
Buyers in La Mer can choose between marina-facing apartments, sea-view residences, townhouses, and penthouses within various sub-communities including La Voile, La Cote, La Rive, La Pont, and Sur La Mer — each offering a distinct character within the master community.
- Prime Location
- Heart of Jumeirah, Dubai
- Central beachfront
- Developer
- Meraas
- Dubai's iconic brand
- Beachfront Access
- 2.5km private coastline
- Urban beach & promenade
- Freehold
- First in Jumeirah
- Port de La Mer
- First freehold community in Jumeirah 1
- 2.5 kilometres of private beachfront
- 190-berth marina at Port de La Mer
- Mixed-use: residential, hotel, retail, entertainment
- Apartments, townhouses, penthouses across multiple phases
- Home to a water park, cinema, and international dining
The vision
From Coastal Shoreline to an Iconic Beachfront Community
Before La Mer by Meraas transformed it, this stretch of Jumeirah coastline was an undeveloped section of Dubai's prestigious Jumeirah district — historically known as one of the city's most sought-after residential corridors. The Jumeirah area has long been synonymous with private beachfront villas and an exclusive coastal lifestyle.
Meraas took the natural advantage of this beachfront location and created something entirely new for Dubai: a mixed-use beachfront destination where residents, visitors, and lifestyle seekers could all coexist. La Mer launched in 2017 and quickly became one of Dubai's most photographed destinations, recognised internationally for its vibrant street art murals, bohemian-chic retail, and access to a clean urban beach.
Port de La Mer, the residential heart of La Mer, broke new ground as the first freehold community ever offered in Jumeirah — a district historically reserved for Emirati villa ownership. This historic designation continues to give La Mer properties a unique positioning that newer communities across the city cannot replicate.
Developer
Meraas — Developer Profile
La Mer by Meraas reflects the vision and ambition of Meraas, a Dubai-based real estate developer and subsidiary of Dubai Holding. Founded in 2007 and chaired by Sheikh Ahmed bin Saeed Al Maktoum, Meraas has delivered over 80 million square feet of property in Dubai, including some of the city's most iconic destinations.
Meraas is uniquely known for creating lifestyle communities rather than standalone developments. Beyond La Mer, their portfolio includes City Walk, Bluewaters Island, Jumeirah Bay Island, and Pearl Jumeirah — each a recognisable landmark in Dubai. Their focus on design innovation, community-building, and sustainable urbanism makes every Meraas project a long-term investment in lifestyle value.
When buyers choose a property at La Mer by Meraas, they invest in a community backed by a developer with a proven track record of delivering world-class real estate, earning multiple international real estate awards for projects including Bluewaters Island and City Walk.
Lifestyle
La Mer Beachfront & Community Lifestyle
Living in La Mer by Meraas means waking up to the sound of the Arabian Gulf every morning. The community is built around direct, effortless access to a clean, beautifully maintained urban beach — something few Dubai communities can offer from a residential address.
Private Beach Access
Direct beachfront access for La Mer and Port de La Mer residents
190-Berth Marina
World-class yacht club and full-service marina at Port de La Mer
Water Park & Entertainment
Laguna Waterpark, cinema, inflatable play zones, and family entertainment
Dining & Retail
International restaurants, boutiques, cafes, and lifestyle outlets
Jumeirah Beach Promenade
Pedestrian-friendly seafront walkways, public art murals, and cycling paths
Hospitality
Boutique hotels, resorts, and wellness facilities within the community
Everyday Living: Residents, Lifestyle & Services
La Mer's lifestyle is centred on the water, beach, and sun — but it is also a fully serviced urban community. Residents at Port de La Mer enjoy convenient access to supermarkets, clinics, international schools, and the wider amenities of Jumeirah 1 and Jumeirah 2.
The community is equally attractive to families, young professionals, and high-net-worth individuals seeking a lock-and-leave beachfront property with strong rental returns. La Mer consistently ranks among Dubai's top performing waterfront communities for rental yields.
- Who it suits
- Families, professionals, investors, second-home buyers
- Development
- Multi-phase — some ready, some off-plan
- Ownership
- Freehold — first in Jumeirah | Off-plan and ready units available
Location
Location & Connectivity — La Mer Jumeirah, Dubai
Situated along the Jumeirah 1 and Jumeirah 2 coastline, La Mer by Meraas enjoys one of the most central and well-connected beachfront locations in all of Dubai. The community benefits from proximity to some of the city's most important lifestyle and business destinations.
- Downtown Dubai10–15 min drive
- Dubai Airport20 min drive
- DIFC15 min drive
- City Walk5 min drive
- Direct access to Jumeirah Beach Road (Al Jumeirah Road)
- Minutes from City Walk by Meraas
- Short drive to Downtown Dubai and the Burj Khalifa
- Close to DIFC and Business Bay
- Easy access to Dubai International Airport
- Near Dubai Mall and Safa Park
La Mer
Residential Options in La Mer by Meraas
La Mer offers a diverse selection of premium waterfront and beachfront residences across its sub-communities — from modern sea-view apartments and luxury penthouses to exclusive beachfront townhouses. All residential options within La Mer and Port de La Mer are freehold — the first such designation in Jumeirah — making them open to international buyers and eligible for UAE residency visa purposes.
1-Bedroom Apartments
Ideal for professionals, investors & holiday home buyers
- Contemporary layouts with sea or marina views
- Floor-to-ceiling windows capturing waterfront panoramas
- Premium Meraas finishes and modern kitchen design
- Strong short-term rental potential due to beach proximity
- Efficient size — ideal as investment or pied-à-terre
2-Bedroom Apartments
Perfect for couples, small families & dual-income buyers
- Spacious open-plan living with direct sea or marina views
- Private balconies overlooking beach, marina, or community
- En-suite master bedrooms with walk-in wardrobes
- Direct access to beach promenade and lifestyle amenities
- Ideal for end-users and long-term investment buyers
3-Bedroom Apartments
Luxury beachfront living for growing families
- Corner and premium units with panoramic Arabian Gulf views
- Multiple balconies designed for indoor-outdoor living
- High-end fixtures, marble finishes, and smart home options
- Family-friendly layouts within a fully serviced beach community
- Strong capital appreciation potential in a limited-supply freehold zone
Townhouses (Sur La Mer)
Exclusive freehold beach townhouses — the only ones in Jumeirah
- 3, 4, and 5-bedroom configurations with direct beach access
- Italian-inspired architectural design by Meraas
- Private terraces, rooftop areas, and outdoor entertaining spaces
- 1-kilometre beachfront promenade at the doorstep
- Unique: the only freehold townhouse offering in all of Jumeirah
Penthouses
Exclusive top-floor residences with full Gulf panoramas
- Expansive terraces with private pools and unobstructed sea views
- 360-degree views of the Arabian Gulf and Dubai skyline
- Ultra-premium finishes and bespoke interior specifications
- Private elevator access and dedicated parking
- The pinnacle of beachfront luxury living in Dubai
Master plan
Master Development at La Mer by Meraas
La Mer is a fully integrated master-planned community that extends far beyond residential living. The development integrates beaches, a marina, residential neighbourhoods, hospitality, retail, entertainment, dining, and arts into one cohesive destination along the Jumeirah coastline.
Residential Communities
Port de La Mer apartments and Sur La Mer townhouses
Hotels & Resorts
Boutique and five-star hotels within the beachfront precinct
190-Berth Marina
World-class yacht marina with full berthing services
Water Park
Laguna Waterpark — family entertainment hub
Retail & Dining
International boutiques, cafes, and beachfront restaurants
Street Art & Culture
Curated murals, public art installations, and cultural events
Within the community
Sub-Communities & Off-Plan Projects at La Mer
Within the wider La Mer master development, Meraas has launched distinct residential clusters, each with its own character, views, and pricing — positioned across the Port de La Mer peninsula and the surrounding Jumeirah coastline.
La Voile at Port de La Mer
La Voile is a premium waterfront residential project within Port de La Mer, offering 1 to 5-bedroom apartments and lofts with spectacular marina and sea views. Buildings feature a contemporary Mediterranean design, with apartments positioned to maximise waterfront panoramas and direct access to the 190-berth marina.
La Cote at Port de La Mer
La Cote brings an elevated coastal living experience to Port de La Mer with luxury residences from 1 to 5 bedrooms. Residents benefit from landscaped terraced gardens surrounded by blue waters, creating one-of-a-kind outdoor living spaces. Starting prices from AED 1.23 million make La Cote an attractive entry point for waterfront investment.
La Rive at Port de La Mer
La Rive is a beachfront residential building at Port de La Mer offering 1 to 5-bedroom apartments. Positioned on the shore of Jumeirah, La Rive units feature spectacular views of the ocean and the Dubai skyline. The development includes flexible payment plans and is located within walking distance of the beach and marina.
La Pont at Port de La Mer
La Pont forms part of the growing Port de La Mer community, featuring elegantly designed residences with marina access and community views. As part of Meraas' phased approach, La Pont continues the developer's commitment to delivering luxury waterfront living with world-class amenities and connectivity within the master plan.
Sur La Mer — Freehold Townhouses
Sur La Mer is the standout townhouse offering within the La Mer community — and the only freehold townhouse development in all of Jumeirah. Offering 3, 4, and 5-bedroom ultra-luxury townhouses with direct beach access, Italian-inspired architecture, and a 1-kilometre waterfront promenade at the doorstep, Sur La Mer represents one of the most exclusive off-plan investment opportunities in Dubai.
Amenities
Amenities Within the La Mer Community
La Mer by Meraas is planned as a full lifestyle destination, offering a comprehensive suite of amenities that serve both residents of the community and visitors to the wider La Mer beach precinct.
Private Beach & Swimming Pools
Resident-exclusive beach access, multiple community pools, and sun deck areas
Laguna Waterpark
Dubai's most popular indoor-outdoor waterpark — steps from home
Fitness Centres & Wellness
State-of-the-art gymnasiums, yoga spaces, and wellness facilities
Landscaped Parks & Gardens
Green open spaces, jogging paths, and children's play areas
Retail & Dining
International boutiques, cafes, and world-class restaurants along the marina and beach
Cinema & Entertainment
Cinema, street performances, inflatable zones, and cultural events
Marina & Yacht Club
190-berth marina with full yachting services and a waterfront yacht club
Hotels & Concierge
Boutique hotels, resort-style services, and hospitality within the community
Cycling & Walking Paths
Dedicated cycling and jogging tracks along 2.5km of beachfront promenade
Street Art & Culture
Curated public art, murals, and outdoor cultural programming
Why buy here
Why Choose La Mer by Meraas
La Mer by Meraas stands out among Dubai's waterfront and beachfront communities for a unique combination of reasons:
- 01First and only freehold community in Jumeirah — a historically exclusive, non-freehold district
- 02Prime beachfront location on 2.5 kilometres of private Jumeirah coastline
- 03190-berth marina — a world-class yachting facility at your doorstep
- 04Only freehold townhouses available anywhere in Jumeirah 1
- 05Backed by Meraas — Dubai's most awarded lifestyle-focused developer
- 06Limited supply of beachfront freehold in Jumeirah drives long-term capital growth
- 07Strong rental demand from high-income professionals and holiday home seekers
- 08International-quality lifestyle destination within one master community
Investment
Investment Potential & Off-Plan Structure
From an investment perspective, La Mer by Meraas combines several powerful fundamentals:
Beachfront Capital Appreciation
Prime beachfront freehold in a limited-supply Jumeirah location ensures strong long-term value growth
Meraas Brand Value
Developed by Meraas, a globally recognised developer and subsidiary of Dubai Holding
Off-Plan Opportunities
Flexible payment plans and DLD fee waiver options across multiple active phases
High Rental Yields
Up to 7% estimated ROI — one of the highest among beachfront communities
Freehold Ownership
Eligible for freehold purchase, UAE residency visa, and Golden Visa threshold options
Tourism-Driven Demand
Short-term rental demand driven by La Mer's status as a top Dubai tourist destination
Limited Freehold Supply
Historically closed to freehold ownership — La Mer and Port de La Mer remain the only options in Jumeirah
Phase-by-Phase Growth
Multi-phase launch strategy means early buyers benefit from below-peak pricing
Gallery
La Mer by Meraas Gallery
Beachfront living, Port de La Mer, and Jumeirah coastline — La Mer by Meraas
FAQ
Frequently Asked Questions About La Mer by Meraas
Everything you need to know about La Mer and Port de La Mer
Where is La Mer located in Dubai?
La Mer by Meraas is located along the Jumeirah 1 and Jumeirah 2 coastline in Dubai, stretching across 2.5 kilometres of beachfront. It is situated near City Walk, Jumeirah Beach Road, and is approximately 10–15 minutes from Downtown Dubai.
What types of properties are available in La Mer?
La Mer offers 1, 2, 3, 4, and 5-bedroom apartments, luxury penthouses, and freehold beachfront townhouses (at Sur La Mer). These are available across multiple sub-communities including La Voile, La Cote, La Rive, La Pont, and Sur La Mer — all within the Port de La Mer master development.
Is La Mer by Meraas freehold?
Yes. Port de La Mer is the first and currently only freehold community in Jumeirah, making it eligible for international buyers. Freehold ownership at La Mer also qualifies for UAE property residency visas depending on the purchase value.
Are there off-plan projects currently available at La Mer?
Yes. Multiple off-plan phases are active within Port de La Mer and the surrounding La Mer community. These include ongoing apartment releases under La Voile, La Cote, and La Rive phases, as well as townhouse opportunities at Sur La Mer. Each phase offers structured payment plans and competitive pricing.
Who is La Mer by Meraas suitable for?
La Mer is suitable for end-users seeking luxury beachfront living in the heart of Jumeirah, as well as investors targeting high rental yields from a premium beach and marina community. It appeals to international buyers, UAE residents, families, and professionals seeking freehold ownership in one of Dubai's most prestigious coastal addresses.
What is the expected ROI for La Mer properties?
Estimated rental yields at La Mer and Port de La Mer are approximately 6–7% annually, placing it among the top-performing waterfront investment communities in Dubai. Short-term rental demand is particularly strong given La Mer's profile as a major tourist destination.
YOUR BEACHFRONT OPPORTUNITY
Ready to Buy in La Mer by Meraas?
Join the exclusive community that defines beachfront living in Dubai. Explore off-plan opportunities at Port de La Mer, Sur La Mer, and upcoming phases — and secure your place in the heart of Jumeirah's only freehold coastal community.
Limited freehold beachfront availability at La Mer • First freehold in Jumeirah • Flexible payment plans available